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New leadership role
Access BDD says Shontel Reed has been appointed Customer Experience Director for parent company TKE Home Solutions. The newly created role is intended to simplify and accelerate day-to-day business for the company’s international dealer network. Reed will work directly with Access BDD managing director Andrew Warbrick and his leadership team, drawing on 25 years of customer operations expertise.
Operational priorities
The role will cover efforts to accelerate order-to-delivery cycles, streamline online ordering and tracking tools, and ensure technical and after-sales support meets the company’s stated industry benchmark. Warbrick said independent dealers are the foundation of the business and that the appointment gives trade partners a dedicated advocate within the executive leadership team. He said the wider objective is to become an easier mobility supplier to work with.
Dealer experience and company background
Reed said she plans to understand dealer needs, listen to feedback and improve the experience of working with Access BDD. Her priorities include clearer communication, faster turnaround times and intuitive tools. Access BDD manufactures and supplies stairlifts, home lifts and platform lifts for people with reduced mobility. The Stockton-on-Tees-based firm extended its access-solutions range to the US dealer network in 2023.
